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ROKU RELEASES $30.00 STREAMING STICK

Video without Cable or Satellite Subscriptions

If you’re seeking a way to stream video to your computer, it’s getting easier. And it costs less than ever before.

The market for internet video streaming devices is getting ever more crowded. One manufacturer after another is producing dedicated streaming sticks or boxes to meet the growing demand for video services without conventional cable or satellite subscriptions.

Roku’s New Streaming Devices

Roku, which has long been a leader in the market, has pulled ahead in the  industry’s price war with Monday’s introduction of the Express Player, a new streaming stick that will retail for a mere $29.99. This beats the $35.00 price for Google’s Chromecast Stick and the $40.00 price for the Amazon Fire TV Stick.

The Roku Express works on TV sets with HDMI connections, and handles 1080p HD signals. Another model, the Express+, works on older TV sets without HDMI ports.

Other New Roku Models

Beside the Express models, Roku released three upscale streaming devices on Monday: the Premiere, the Premiere+, and the Ultra. The Premiere handles Ultra HD or 4K streaming at up to 60 frames per second. The Premiere+ features the same capabilities, plus High Dynamic Range (HDR) support. The Ultra has all of the capabilities of the Premiere and the Premiere+, and it decodes Dolby Digital and Dolby Digital Plus Surround Sound. For local media playback, the Ultra also features a USB port. The Premiere will retail for $80.00, the Premiere+ for $100, and the Ultra for $130.00.

So far, Roku is the only manufacturer of dedicated video streaming devices to enroll in Comcast’s Xfinity TV Partner program, an effort to incorporate Comcast’s TV Everywhere app into streaming devices via open HTML5 standards.

All Roku devices will work with any internet service fast enough for video. This includes HughesNet.

Roku dominates the streaming device market, with about a 49% share.

(For timely and reliable information about TV and internet services, talk to us. We can help.)

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TV EVERYWHERE

With your HughesNet service, you’ll have expanded options for TV viewing. With the ability to stream video via the internet, you are not limited to the programming choices or bundles offered by cable and satellite TV systems.

TV Everywhere is an industry term for streaming video services that don’t require conventional cable boxes or satellite dishes. It’s also known as authenticated streaming or authenticated video-on-demand. For most such services, you won’t need to have any equipment installed, and for some, you won’t have to sign any long term contracts. Access to programming is through an authentication code you enter on your device.

The pay TV industry developed TV Everywhere to answer the competitive challenge posed by streaming services such as Hulu, Netflix, and Amazon Prime Video.

TV Everywhere offers flexibility in viewing platforms. Most TVE applications are compatible with iOS and Android smartphones and tablets, Mac and PC computers, Roku, PlayStation, XBox One, Apple TV, and Chromecast devices.

Most TVE services are additions to conventional cable or satellite TV subscriptions. Last February, though, Dish Network launched Sling TV, an independent web-streaming-only platform. Sling TV customers don’t have to sign any long term contracts, can pay on a month-to-month basis, and don’t need Dish Network dishes or receivers. Most programming packages are light on the wallet. The core Sling TV package of 23 channels costs just $20.00 per month.

Since then, some cable system operators are considering offering similar products. Comcast and Verizon have tested separate streaming apps in some markets. Use of these apps does not require the standard cable TV subscription, though Comcast’s streaming service is available only to its broadband subscribers.

As a rule, streaming video services cost much less than cable or satellite TV subscriptions. This is mainly because their channel bundles are usually much smaller. You will need to research TVE providers, though, to be sure you save money- and that you’re getting the channels you want.

(For access to TV Everywhere or other internet services, talk to us.)